2019 Hotel Trend: Lean Luxury



Until now, travellers had the choice between opulent costly five-star comfort or a more stripped back and affordable budget option.


But with value for money an increased priority for holidaymakers, a new hotel trend for the year ahead has begun to emerge: it is Lean Luxury - hotels offering high-end experiences with streamlined style that offer fantastic value for money.


Offering those who check-in the best of both worlds, Lean Luxury travel experiences offer five-star facilities offered at friendly and modest prices.


See below three hotels championing this new Lean Luxury trend –

D-Resort Grand Azur, Turkey

Keen to entice post Brexit Brits to keep travelling to Europe, the finest hotel in the popular tourist town of Marmaris – D-Resort Grand Azur offers fantastic value for money with its new ultra-all-inclusive offering.


ABTA has reported that one in five (18%) will book an all-inclusive holiday in 2019 making this type of booking more popular than it ever has been. Spearheading this trend, D-Resort Grand Azur is a luxury hotel situated on a serene stretch of coastline with its own private beach and a collection of suites with views of the Turkish Riviera that has established itself as a standout destination for affordable the ultra-all-inclusive experiences.


With a striking architectural style and just a short walk from the lively centre of town, D-Resort Grand Azur has 324 spacious and luxurious rooms, King & Grand Suites. Exceeding expectations for all ages, the hotel also hosts Marmaris’ largest spa: The Azur Spa featuring a semi-Olympic indoor pool.


Standard Sea view rooms start from £120 per night. For more information or to book visit www.dresortgrandazur.com/en.

Gennadi Grand Resort, Rhodes

A new design resort set on the coastline overlooking the Aegean, Gennadi Grand Resort sets a new standard for affordable five-star hospitality in the Greek islands. Part of Lindos Hotel Group, this eco-friendly resort redefines modern luxury, offering a true sense of locality.


Elegant, relaxed and future-proofed, Gennadi Grand Resort offers sun, sea and sustainability.  A shining example of positive environmental and social impact, it is a place of pure inspiration where exceptional design, beauty and architecture blend together seamlessly.


A blend of considered contemporary architecture, combined with old-fashioned heartfelt hospitality, Gennadi Grand Resort is the sum of all its parts — the passion of the chefs, the independent farm workers who proudly bring their organic produce, the gardeners and of course the management team who have nurtured the feeling of everyone being a part of their extended family.


Rates at Gennadi Grand Resort start at £180 per night, based on double occupancy with breakfast. Half board and ultra-all-inclusive options are also available. For more information or to book visit www.gennadigrandresort.com

Zafiro Palace Hotel Alcúdia

Situated on the authentic northern side of Mallorca amongst the picturesque mountains, near to the medieval town of Alcúdia - Zafiro Palace Hotel Alcúdia balances accessible and affordable luxury with active travel experiences all just steps away from the island’s longest beach and a glamourous marina.


Open from February through to November, giving those who visit the opportunity to enjoy the extended seasons, the hotel offers guests some of the most exciting and authentic elements of the island throughout the changing climates - whether it be bike rides in autumn, hikes in the spring, or a summer dip in the Balearic sea.


Having opened in 2015 with 369 suites, Zafiro Palace Alcúdia provides guests with the freedom of choice with a range of all-inclusive, half-board and B&B options to suit all. This is paired with a variety of accommodation from Junior to Swim-Up suites with direct pool access to plush Owner’s Suites with a large private terrace and jacuzzi.


Rates at Zafiro Palace Hotel Alcúdia start from £160 in a Junior Suite. For more information or to book visit www.zafirohotels.com/en/hotels/zafiro-palace-alcudia

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